Ideas,
brought to light.
We consult, design, build, and ship software solutions for businesses and individuals. AI agents & automation, web and mobile apps, reliable backends - built end to end, with clean code you fully own.
Everything from strategy to launch
Most projects touch more than one of these. We handle the strategy, the build, and the launch - so your idea goes from first call to live product without the handoffs.
AI agents & automation
Put models to work on real tasks - agents that handle support, research, and operations, and automations that erase the busywork.
- LLM apps, chatbots & RAG over your data
- Autonomous agents & tool-calling workflows
- Process automation & internal copilots
Web & app development
Fast, polished products your users trust - responsive, accessible, and SEO-ready on the front end, with solid APIs, data, and cloud behind them.
- Web apps, dashboards & marketing sites
- APIs, auth, payments & integrations
- Databases, cloud deploys & CI/CD
Consulting & strategy
New build or existing product, we help you plan it right - scoping the work, choosing the architecture and stack, and turning it into a clear, costed roadmap.
- Product discovery, scoping & roadmaps
- Architecture, stack & build-vs-buy guidance
- Audits, AI & automation for existing products
Some of what we've built
A closer look at a few real projects - live, in real use, and each one made to move a number that mattered.
AI · 2025
AiYelet
A smart WhatsApp agent that runs customer service end to end for salons, clinics, restaurants, and other local businesses - answering questions, booking appointments, and handing off to a human when it matters.
Replies in Hebrew, Arabic, and English, books into scheduling tools including Google Calendar and Calendly, and pings the owner the moment a person is needed.
Web · 2025
Fleet Ops Dashboard
A realtime logistics dashboard tracking vehicles, routes, and SLAs across a national fleet.
Gave ops a single live view and reduced missed SLAs by 40%.
- React
- WebSocket
- Mapbox
- Node
A clear path from idea to product
No black boxes. You always know what's happening, what's next, and what it costs.
Discovery
We map the problem, the users, and the constraints - then agree on scope, timeline, and a fixed price before any code is written.
Build
You see progress every few days in a working environment. Tight feedback loops mean no surprises at the end.
Ship
Tested, deployed, and documented. You get clean, well-structured code that you fully own - no lock-in.
Support
Post-launch fixes, monitoring, and iteration. We stick around to make sure it keeps working in the real world.
A partner, not a vendor
You're hiring someone who treats your product like their own - senior engineering, honest timelines, and an obsession with shipping something that actually works.
Fixed scope & price
Agreed up front. No surprise invoices, no scope drift.
Code you own
Clean, documented, and handed over in full. Zero lock-in.
Fast, clear comms
Direct line to the person building it. Replies in under a day.
Let's talk
Tell us what you're working on. We'll reply within one business day with honest thoughts on scope, timeline, and price - no obligation.